The Bright Future of the Children Furniture Market
(Reporter Chen Jiazhen/Taipei)
"Recently, there's been quite a buzz among internet users about an extraordinary solid wood bed set. This bed set, known as ‘’Sleeping Castle’’, is breaking records on a crowdfunding platform. It achieved a remarkable feat by surpassing tens of millions in sales within just 6 hours of its launch, setting a new world record. Within 77 hours, it exceeded a staggering 27.67 million in sales, and in just 12 days, it broke the 30 million mark. This remarkable success has earned “Sleeping Castle”, an original design children's bed set from the Taiwanese brand HA Furniture, a place in the world of furniture crowdfunding history."
The General Manager of HA Furniture, Chang Chia Hsiang mentioned, "Back in 2020, we introduced children's adjustable desks and chairs through crowdfunding, and we broke crowdfunding records in the furniture category with an incredible 7235% achievement rate. The unwavering support from parents encouraged us to venture into creating more children's furniture. Over the past two years, we've dedicated significant time and effort to develop various types of furniture specially designed for kids." (Photo by Reporter Jiang Haoran)
Picture: According to Cynthia Wu, the designer at HA Furniture, ''Sleeping Castle'' is all about original Taiwanese design and meets the high standards for children's bed sets in Taiwan. It's designed to accommodate the needs of children who experience significant growth in height as they grow from young kids to teenagers. Whether you prefer a spacious double bed for easy movement or two separate single beds for personal space, ''Sleeping Castle'' can easily adapt to your preferences, offering the flexibility to change bed configurations as needed. (Photo by Reporter Jiang Haoran)
Taiwanese brand HA Furniture, drawing from their own expertise, introduced the ''Sleeping Castle'' children's bed set in July. Within just one hour of being launched, it achieved an impressive crowdfunding milestone of 5 million. In a mere 6 hours, it crossed the 10 million mark in funding, and within 77 hours, it soared past 27.67 million, setting a new global crowdfunding record for original design products as the fastest project to reach the 10 million mark!
Picture: ''Sleeping Castle'' children's bed set is designed exclusively for kids (Photo by Reporter Jiang Haoran)
Zhang Chang Chia Hsiang expressed that achieving such high sales records underscores the importance of the children's furniture market. HA Furniture's commitment has always been towards creating original, non-toxic, and environmentally friendly solid wood furniture in Taiwan. We've dedicated ourselves to developing products that cater to the practical needs of parents for their children's growth, particularly when it comes to desks and chairs. In the future, we will continue to uphold this belief and, with the unwavering support of parents, consistently introduce products that combine practical and storage functionalities.
Picture: The ''Sleeping Castle'' single bed set not only offers storage functionality but also emphasizes long-lasting practicality with a high value for money (Photo by Reporter Jiang Haoran)
Non-toxic, safe, and environmentally friendly - these are the cornerstones of HA Furniture's sustainable philosophy. We provide a 6G peace of mind guarantee and lifelong free repairs. Our aim is to create children's bed sets that remain warm and comfortable even after 20 years, preserving cherished memories of your child's growth journey. Our designs adhere to local standards, optimizing your living space for the best utilization. This not only extends the lifespan of our products but also eases the burden on parents' wallets, aligning with the sustainability principles of the United Nations' ESG standards.
>>>Source: Sweet Potato Vine News<<<
